Rice Bran Oil Market Overview: Why It’s Gaining Popularity The Rice Bran Oil Market also known as the rice bran oil trade is engagement in buying and selling oil extracted on the outer layer of the rice, which is called rice bran. The major target of this market is to provide a healthier substitute of traditional cooking oils by taking advantage of the nutritional properties of rice bran with high content of antioxidants and unsaturated fat. Request FREE sample copy of the report "Rice Bran Oil Market" at: https://www.metatechinsights.com/request-sample/2299 Market Drivers 1.Enhancing Functional and Health Property The increasing consciousness related to cardiovascular health and the functional properties of natural fats make cardiovascular health, the functional properties of natural oils, one of the strong forces that contribute to the success of the Rice Bran Oil market. Oryzanol is a special type of antioxidant that promotes the control of cholesterol present in rice bran oil. 2. Increase in the Demand of Natural and Sustainable Ingredients The trend towards sustainability has been behind the level of demand in oils that are natural as well as by-products of commonly consumed foods. One of the raw materials sourced which is an eco-friendly raw material source of oils is rice bran, which is a by product of refined rice. Product Type Segment Analysis: Refined Rice Bran Oil The Refined Rice Bran Oil category is more dominant in market because of the clarity, stability and long shelf life. It is subjected to a purifying process to eliminate impurities, and wax before it is found suitable in kitchen use during frying, saute and salad dressing. Application Segment Analysis: Food & Beverages The Food & Beverages segment remains the leader in the market of rice bran oil, which is caused by increasing health trends and innovations in cooking. Versatility of rice bran oil has seen the oil being incorporated into packaged food, snacks, bakery products, and health supplements. Browse "Rice Bran Oil Market Report" with in-depth TOC : https://www.metatechinsights.com/industry-insights/rice-bran-oil-market-2299 Regional Analysis: North America and Europe Rice bran oil market in North America is driven by the growth of consumer interest in functional foods, non-GMO products, and clean eating. The heart-health credentials of rice bran oil are further being promoted by retail brands and used in foodservice establishments due to its cooking application and health attributes. The western European markets are characterized by consumers who choose high nutritional valued and non-refined oils, and rice bran oil can be a suitable replacement of traditional oils. The product is also being penetrated the eco-conscientious formulas of food and cosmetic through increasing awareness of environmental issues. What is the best oil alternative for heart health and high-heat cooking? Rice bran oil is usually believed to be the best oil to use or consume because of its high smoke point alongside its monounsaturated fat and vitamin E content level, which makes it a healthier oil and the recommended alternative to oil. Competitive Landscape and Industry Players The global rice bran oil market is moderately fragmented, marked by regional manufacturers and a few multinational players. Key industry participants include: • Ricela Health Foods Ltd. • King Rice Oil Group • Tsuno Group • VAIGHAI Agro Products Ltd. • Marico Limited • A.P. Refineries Pvt. Ltd. • BCL Industries Ltd. Buy Now Rice Bran Oil Market Report at: https://www.metatechinsights.com/checkout/2299