The Rise of Reward-Based Consumption Through Gift Cards

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2026-07-23 15:25:49 - Translate -

In today's digital-first economy, consumers are becoming increasingly strategic about how they shop. Instead of making purchases solely based on immediate needs, many buyers now look for rewards, cashback, loyalty points, exclusive offers, and flexible payment options. This shift has given rise to reward-based consumption, where every purchase is an opportunity to gain additional value. Among...

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